Great talk with Zane Witzel, Founder of Cannador. A lot of tips and tricks for Cannabis Businesses in this one! We talk Marketing, Public Relations, Branding and how Zane built an ancillary manufacturing business with zero past engineering or product design experience.
E024 Science of Cannabis Series_04
Back for Round 4 in our Science of Cannabis Series with Emma Chasen from Sativa Science Club. We revisit the dichotomy of Sativa and Indica classifications, why education is so critical and what we can all do to empower ourselves and others.
REGISTER for our Live Q&A Podcast on January 26th in Portland, Oregon
E023 Oregon’s Future, Jeff Sessions & Cole Memo
Insightful talk with Adam Smith, Founder of Craft Cannabis Alliance Discussing the future of Oregon’s craft cannabis industry, keeping it locally owned, the Oregon Brand, what federal legalization might look like and how to market by movement building.
OPPORTUNITY: CCA is looking for volunteer work, discussed in episode.
E021 Neuroscientist Develops Cannabis App
Loved this talk with Dr. Adie Poe, Neuroscientist and Co-Founder of Habu Health. We discuss her knowledge of drug pharmacology, clinical trials, pain biology, the brain’s mechanisms of addiction and how her new business will transform the selection and consumption of cannabis.
E019 Science of Cannabis Series 03
Another great talk with Emma Chasen from Sativa Science Club. Why does lower THC flower with a good terpene profile win first place at competitions but struggle to sell in stores? We cover craft growing practices, terpene concentrations, the entourage effect and why high THC isn’t everything.
E017 The Groupon of Cannabis
Talk with Stephen Gold, Co-Founder of The Daily Leaf, a cannabis deals platform similar to Groupon. Discussing how the business went from side hustle to full time and strategies for cannabis marketing, advertising and scaling a tech company into multiple states.
E013 Cannabis Marketing for NEW Demographics
Conversation with Celia Behar, President and Co-Founder of The Lil Mamas. Wayne and Celia talk cannabis consumer demographics and new opportunities for businesses. As the market matures, new consumers will be experimenting with cannabis for the first time. Their experience will significantly impact the growth of the cannabis industry. Who are these new consumers? What are they looking for? How can you position your business to meet their needs?
USE this Link to help support Celia’s sister in her fight against cancer.
E012 Live Q&A Science of Cannabis Series 02
Topic: The Science of Cannabis Consumption Methods.
Wayne, Mary and Emma of Sativa Science Club have an audience Q&A session after discussing the reasons behind different consumption methods and what consumers should look for and avoid when using cannabis.